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Kingsford Waterbay is a new launch condominium pre-built for intending apartments owners and investors that care for a luxurious and comfortable waterfront living in Hougang Estate.

Kingsford Waterbay is located in the private enclave of Serangoon View in District 19, North-East of Singapore, where it is protected and well-concealed from the rural noise.

The nine-block and sixteen-storey structure have an estimated capacity of 1165 residential apartments which is composed of 9 various unit types. These include strata semi-detached units, strata terrace units, 5-bedroom, 4-bedroom, 3-bedroom, 2-bedroom and 1-bedroom units amongst others, with each equipped with cool facilities.

There is a provisional parking space of up to 1165 lots, 14 childcare lots, 9 handicapped lots and 1 school bus lot within Kingsford Waterbay.

Kingsford Waterbay maintains a serene environment and has several water bodies within for leisure and sporting, tree shades for fresh air, as well as some shared areas where apartment owners can relax after each day’s activities.

For as many value buyers that would love having their apartment facing the pool and with a little sunshine, the pool facing units happens to be the west facing units too! Besides this, each of the 1165 apartment units in Kingsford Waterbay has access to a pool or river view, and as a proud owner of an apartment in Kingsford Waterbay, you have unlimited access to a standard swimming pool.

The iconic Kingsford Waterbay is a luxurious waterfront residential condo that presents its occupants with a wealth of water escapades, botanic scents and fresh air to put them at one with nature.

It is built with the basic needs of the occupants in mind, and most especially, to enhance comfort and lifestyle, whether you will be staying alone or with your family.

The Kingsford Waterbay construction project is undertaken by Kingsford Property Development Pte Ltd, a Hong Kong-based developer, as the second successful project in her record.

There are several apartments flavors to choose from in Kingsford Waterbay and the developer as equipped each of these units with the latest interior designs, top-of-the-line furnishing, and technology compliant facilities for a 21st-century condo look.

The water-surrounded condominium is around the Serangoon River to present its future occupants with several water activities such as fishing, kayaking, wakeboarding, boating amongst others.

For as many investors and intending apartments owners that want to enjoy a luxurious and comfortable living in a waterfront condominium at Hougang Estate in Singapore, this blockbuster launch is a way to go!

With a 2-year free shuttle service to Hougang Central and a Child Care Center in addition to the luxury, comfort, and cool facilities in these waterfront apartments for a competitive price, the Kingsford Waterbay condominium is worth considering!

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For Show flat viewing call Developer’s hotline 6969 2255


Kingsford Waterbay is within Hougang Estate and it is located at Upper Serangoon View along the Park connector and the Sungei Serangoon River.

The 99-year leasehold property is in District 19 sitting on a land area of 293,806 sqft, and it is very close to major expressways where residents can access reliable and efficient transport systems. It is well-connected to major expressways like the Tampines Expressway(TPE), Seletar Expressway(SLE), and Kallang-Paya Lebar Expressway (KPE).

Kallang-Paya Lebar Expressway (KPE) is a short drive away and leads to the City Center while Tampines Expressway(TPE) leads to the Eastern and Western Part of Singapore.

For convenience, and with the comfort of apartment owners in mind, all residents of Kingsford Waterbay, will be provided with a free shuttle service for two years to Hougang Bus Interchange from the condominium!

For as many, as would want to take advantage of the free shuttle, they can shop at the Hougang Mall upon alighting. Also at a short distance to this alighting point is Rivervale Plaza, Eastpoint Mall, Compass point, Punggol Park, Hougang Stadium, Bright Vision Hospital, amongst others.


The architectural and interior designs of Kingsford Waterbay defines luxury, and it promises an exciting lifestyle toppled with comfortability for all its occupants.

Provisions have been made for a wide range of facilities within the condominium and each apartment comes pre-installed with a refrigerator, wall-mounted air conditioner, built-in wardrobes, gas cooker hob and hood, washer cum dryer, oven amongst others.Sportsmen and women will be excited to know that within Kingsford Waterbay is a Handball pitch, a swimming pool, a tennis court, gym centers etc. And for your kids, there is a Childcare Health Center within to cater for any emergency.There are several fancy shopping malls and cool restaurants around Kingsford Waterbay where you can get your daily needs apart from the 6 retail shops in the condo.

Hougang is a matured town with so much vibrancy as well as conveniences, and there are plans to provide more recreational options, community facilities and several job opportunities in it. Other upcoming constructions that would add value to Kingsford Waterbay include:

– An integrated transport hub at Hougang MRT station

– Lorong Halus Industrial Park

– An expansion of the Punggol Park

– A cross-island line through Hougang slated for 2030



Kingsford Waterbay is within close proximity to several primary and secondary schools while few other schools are just some minutes drive away. This will make your children’s education less stressful based on distance when you finally move in with your family.

Schools within an estimated range of 1 kilometer:

Punggol Primary school

Holy Innocent high school

Serangoon Secondary school

Schools within an estimated range of 2kilometers:

Holy Innocent primary school

North Vista Primary school

Montford Secondary school

Schools at an estimated range of 2kilometers and beyond:

Nan Chiau Primary school

Xinmin Primary School

Serangoon Junior College

Xinmin Secondary School

Montford Junior School



Whether you a loner or a family person, Kingsford Waterbay provides everyone with full family entertainment spots as well as some outdoor activities in a relaxed atmosphere for all age groups to keep fit at any time.

Also within Kingsford Waterbay, at different parts of the residential condominium is meditation lawn, chess garden, bubbling pool for kids, outdoor game room, club house, viewing terrace, shallow mat, amongst others.

Claim your VVIP Discounts NOW

For Show flat viewing call Developer’s hotline 6969 2255

Claim your VVIP Discounts NOW

For Show flat viewing call Developer’s hotline 6969 2255

Information on Kingsford Waterbay

Project Details Description
Project Name Kingsford Waterbay
District 19
Developer Kingsford Property Development Pte. Ltd.
Address 50, 52, 54, 56, 58, 60, 62, 64, 66, 68, 70, 72, 74, 76, 78, 80, 82, 84 Upper Serangoon View, Singapore
Tenure 99 years leasehold commencing from 3 March 2014
Site Area 27,295.3 m2 (or approx. 293,806.6 ft2)
Types of Development Proposed flat development comprising 9 blocks of 16-storey residential with 1,157 units of flat/apartment, 6 units of 2-storey strata terrace housing, 2 units of strata semi-detached houses (Total 1165 units), 6 commercial units with 1- storey podium carpark, basement carpark, tennis court, swimming pool, clubhouse, childcare centre & communal facilities
No. of Units 1,165 residential units (including 6 units of 2-storey strata terrace & 2 units of strata semi- detached house) and 6 commercial units
Car Park Lots 1165 lots and 8 handicapped lots for the Residential Units at basement car parks; 12 lots, 1 school bus lot and 1 handicapped lot for the childcare centre
Facilities ZONE 1 : THE STREAM Fitness corner Sunset Pavilion Hydro Walk Spa Creek Lap Pool Water Theatre The Creek Pool Deck Zen Garden Ecological Pond Sky Bar
ZONE 2 : THE RIVER BBQ Sun Deck Adventure Pool Mist Pool Jet Pool Riverside Pool Deck Outdoor Gym
ZONE 3 : THE COVE Lagoon Deck BBQ Pavilion Bubbling Pool (Children Pool) Water Slide Playground Alfresco Gourmet Pavilion Lagoon Pool (Leisure Pool) Wave Pool Aqua Gym Waterfront Pool Deck Outdoor Game Room
ZONE 4 : THE WATERFALL Rolling Lawn Waterfall Ridge Function Dec k Putting Green Water Zen Garden
ZONE 5 : THE PROMENADE Meditation Lawn Afternoon Tea Court Chess Garden Rolling Hill Park Shallow Mat Viewing Terrace
ZONE 6 : THE CLUB Multi-purpose Room Gym Room Courtyard Viewing Deck Commercial (Retail Units) Tennis Court Changing room & steam room Childcare Centre
Expected T.O.P. 1 December 2018
Unit Types 1 – Bedroom : 474-484 sft
2 – Bedroom : 614-657 sft
2 – Bedroom : 678-775 sft
3 – Bedroom : 850-915 sft
3 – Bedroom : 1,001-1,044 sft
3+Study : 1,023 sft
3 Bedroom Dual Key : 958/980 sft
4-Bedroom : 980-1,033 sft
4-Bedroom : 1,055-1,216 sft
5-Bedroom : 1,302-1,356 sft
1 Bedroom : 657-689 sft
2 Bedroom : 829-926 sft
3 Bedroom : 1,066-1,249 sft
4 Bedroom : 1,259-1,442
5 Bedroom : 1,593 sft
Strata Terrace
3 Bedroom : 1,625 sft
Strata Semi-D
3 Bedroom : 1,593 sft
4 Bedroom : 1,948 sft
#01-02 to #01-06 : 431 sft
#01-07 : 452 sft


The Kingsford Waterbay project is being handled by Kingsford Developer Pte Ltd, a reputable developer that combines modern technology with skills for an enhanced professionalism.

Kingsford Development Pte Ltd was set up in the year 2000, having its base in Hong Kong, and developing properties across Asia.

Kingsford Development is a customer-oriented construction firm that is well-established and known for building quality and innovative homes at very competitive prices, and this has made Kingsford Waterbay a unique and promising luxurious condominium.

Kingsford Waterbay is a massive project and it happens to be the largest residential condominium Kingsford Development Pte Ltd has built.

You are just a step away from owning a unit in Kingsford Waterbay

Simply fill up your details below for more information on Kingsford Waterbay, and our appointed developer sales team will be in touch with you shortly.

Some time down the road, you could be passing by this project and wonder, “This is such a beautiful project, it’s a pity I missed it when the price was right…” otherwise you could be thinking, “What a beautiful project. I’m so glad that I exercise great foresight and own a unit here before the price runs.” Which one suits you better ?

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